#182: [Case Study] How Rachael Welch Turned a $223 Facebook Ads Spend Into $46,000

On today’s episode, my guest is Rachael Welch, a marketer who is sharing her results from a recent launch that she helped a client with. Rachael posted about it in our Facebook group and it caught my eye, as she turned a $223.50 ad spend (in Aussie dollars) into almost $46,000 US! As you’ll hear,… Continue Reading

#180: Strategy Sessions: Facebook Ads for Realtors + Small Market Advertising

Today I’m bringing another strategy session with one of my students, Hayley Strzelec. We’re talking about running Facebook ads for a local realtor in a small market near Vancouver, British Columbia, and how realtors should be leveraging Facebook and online marketing to grow their local businesses. I share a strategy that so many agents are… Continue Reading

#179: How a Stock Market Trader Used an Unconventional Strategy to Grow His Online Business to $500K+ with Jason Brown

For today’s episode, you’re in for a real treat, as this interview has become one my favorite ones to date (and we’ve done a lot here on the show)! I’m joined by my friend Jason Brown, a stock and options trader who teaches people how to do stock and options through his website, I… Continue Reading

#178: How to Use Google’s Ad Offerings to Diversify Your Online Marketing with Mike Rhodes

Today I’m welcoming the owner of WebSavvy, Mike Rhodes, to The Art of Paid Traffic. WebSavvy provides services that drive performance on the channels that most directly impact digital ROI, such as Google AdWords. We’ve talked about Google AdWords on the show before and awhile back I began asking around for the go-to person when… Continue Reading

#176: 5 Simple Steps to a High-Converting “Challenge” Funnel with Tammy Cannon

On the show today I’m joined by one of my students, Tammy Cannon. Tammy owns a business called Cannon Social Media, and she creates online courses and manages Facebook ads for creative businesses. In this episode, Tammy is going to break down a simple automated sales funnel that she created which allowed her to grow… Continue Reading