#49: How to Increase Conversions In Your Business with Neil Patel

On The Art of Paid Traffic today Neil Patel joins me to talk about a bunch of different paid traffic strategies including:

  • email marketing
  • how to create epic content more quickly
  • copywriting
  • headlines
  • the importance of long term customer value
  • up-selling and cross-selling and more…

For those of you who don’t know who Neil is, he’s the co-founder of Crazy Egg, Hello Bar and KISSmetrics.

He helps companies like Amazon, NBC, GM, HP and Viacom grow their revenue. The Wall Street Journal calls him a top influencer on the web. Forbes says he is one of the top 10 online marketers, and Entrepreneur Magazine says he created one of the 100 most brilliant companies in the world. He was recognized as a top 100 entrepreneur under the age of 30 by President Obama and one of the top 100 entrepreneurs under the age of 35 by the United Nations.

In Today’s Episode You’ll Learn

  • Neil’s tips for being a content creation machine, Neil writes almost 17,000 words a week so he shares how he does that
  • Why email marketing is so important to your business
  • When someone joins your email list, what some of the things are that you can do to ensure they continue getting your emails and they don’t go into spam or other weird folders in Gmail
  • The simplest way to use email segmentation in your business
  • Copywriting strategies that’ll improve your conversions, including what kind of headlines get the best open rates
  • We also talk about the right way to up-sell and cross-sell in your business that’s not scammy.
  • Neil shares how they used webinars to grow Kissmetrics
  • And we also talk about calculating and the importance of knowing your long term customer value.

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Links & Resources Mentioned in this Episode

Right click here to download this episode

Neil’s websites: neilpatel.com and quicksprout.com

Crazy Egg, Hello Bar and KISSmetrics

Reserve a free spot for Rick’s Facebook Ads for Beginners: How to Create Killer Facebook Ads On Less Than $10 A Day webinar: fbadsfornewbies.com/webinar

Rick’s Facebook Ads flagship training: The FB ADvantage: Automated Facebook Ads Made Simple

Got A Question You Want Answered On the Podcast?

Every month I’m doing a Q&A episode where I answer your questions about Facebook ads and paid traffic.  If you ask something I can’t answer or I feel will be better answered by a specific expert, I’ll find that person to get an answer for you.

To ask a question to be answered on the podcast, click below and leave me a voicemail.  All you need is a microphone and Internet connection.

Other Episodes You’ll Like

#48: Email Marketing & How to Write Copy that Converts with Neville Medhora

#47: How to Increase Conversions Using Emotional Triggers with Talia Wolf

#46: Sales Funnel Automation with Ely Delaney

#45: How to Grow Your Podcast With Facebook Ads

2 Responses to #49: How to Increase Conversions In Your Business with Neil Patel

  1. Jesse says:

    Hey Rick !
    Great podcast, been following you for a few months now and can say you are one of the few fb ads podcasts that actually has his ear on the ground!
    Been thinking about expanding my operation to include email marketing, collecting leads and backing them out from there more and this podcast confirmed I need to do it sooner than later.

    What kinda email service provider do you use or would recommend? integration with shopify would be beneficial too. I know of all the first level ones like mail chimp, aweber, constant etc. but Neil was saying they aren’t as good as some of the others.
    I want a long term solution and from the get go!
    might even be a good topic for a podcast! (although a bit away from fb)
    anyways keep up the great work. any info would be awesome

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