rick at turquoise.jpgHey, what’s up!  I’m Rick.

I’m a New Hampshire-born, gluten-free, ice hockey loving, bulletproof coffee drinking dude who got tired of the long cold winters and headed west to Southern California about 9 years ago.

When I packed my car up to drive to the west coast, I knew just two people in LA.  I also didn’t have a place to live or job lined up.  I just went for it, which is kinda my style.

It’s safe to say I had no clue what I was getting myself into.  9 years later, though, I can easily say it was the best decision I ever made.

Maybe it’s because it’s 72 degrees and sunny here pretty much every day.

Maybe it’s because I met my now wife here.

Or maybe it’s because we now live in one of the coolest cities, San Diego, among our amazing friends.

I couldn’t be more thankful for the life I’ve created.

What I’m All About

We’ll get a bit more into my story here in a second, but let’s chat real quick about what I’m all about.

If you’re an entrepreneur/small business owner looking to actually use social media, specifically Facebook ads, to strategically grow your business without the overwhelm, you’re in the right place.

If you’re an online marketer and you’re ready to implement a killer Facebook ads strategy for your clients or the company you work for, you’re also in the right place.

If you’re looking to get more leads and sales for your business, build awareness, grow revenues…yep, you’re in the right place!

Here’s How I Can Help You Grow Your Business

I believe that social media marketing, specifically Facebook, is a skill that entrepreneurs and online marketers who want to thrive in today’s marketplace NEED to master.

Like it or not, it’s become a “pay-to-play” game for businesses on social media.  And the people who accept this and embrace it are the one’s winning.

Sure, it would be really easy for me to say things like, “you’re business will DIE without Facebook ads.”  Or “you’ll get swept up by the competition if you’re not using Facebook ads…”

…well, if I said those things, I’d be lying.

I know there are plenty of businesses out there doing just fine without any Facebook marketing strategies.

All I can offer you is this: by using Facebook ads in my business and those of my clients, we’re able to automate our businesses.  We know exactly how many leads and sales we can expect for our business every day.

The cool thing is, you don’t need to spend much money (or time) in order to see success. You just need to at least have a basic understanding of what the heck you’re doing.

And rather than trying to figure out which social media “expert” or oh yea, “guru”, (that’s my favorite) to listen to or waste your time searching through countless websites…

…when you subscribe here to RickMulready.com you’ll get proven tactics, strategies and case studies that grow businesses every day.

I’ll show you what’s working with Facebook ads and what’s not — without the fluff.

The Podcast

In addition to helping you get results from Facebook marketing and social media, I’m also the host of the Inside Social Media podcast.

On the podcast, I bring you inside access to heads of social media from the most successful brands in the world, as well as the smartest social media influencers around.  Think Red Bull, Ford, Virgin, MTV, Gary Vaynerchuk, etc.

We discuss the latest trends in social media marketing, how these big brands use social media to grow their business and most importantly, we break down exactly how YOU can immediately model and apply their strategies and principles for your own business with little to no budget.

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My Story

From 2000 – 2012, corporate Internet advertising was my world, having worked for the likes of AOL, Yahoo!, Funny Or Die (yes, I got to meet Will Ferrell a few times and he’s awesome), and Vibrant Media.

I got to see the good and the bad (feel free to ask me about “the bad”) of online advertising, working with Fortune 500 brands to small businesses, running all different kinds of online ad campaigns.

The more time I spent in the big brand corporate ad world, though, the more I realized that small businesses didn’t have the same online advertising opportunities that the larger companies did.

I noticed that social media, Facebook in particular, had become amazing opportunities for small businesses to market themselves.

And as you might guess, with my background, I was naturally drawn to the advertising side of Facebook and how entrepreneurs and small businesses could use it to grow their business.

So in 2010, while still in the corporate world, I decided to teach myself everything I could learn about Facebook ads. I started running campaigns for businesses, wrote a “beginner’s guide to Facebook ads” book, and worked on developing and honing my own system for using FB ads to generate leads and sales.  I was hooked.

At the end of 2012, I scratched my entrepreneurial itch and left my six-figure job to start my own business, focusing full-time on Facebook and social media marketing.

Today, in addition to the podcast, I create training programs for entrepreneurs and online marketers that show you how to get results from today’s social media — specifically Facebook advertising.

My Facebook ads programs are based on my years of testing, the thousands of dollars I’ve spent figuring out what works, and case studies from my own daily ads as well as those of my clients.  You could say that I’m a complete nerd when it comes to this stuff — I love it.

If you’d like to get started learning now, I’ve created a free 4-part email series all about the 4 Biggest Mistakes Businesses are Making with Facebook Ads…And How YOU Can Avoid Them.

Just click here to get Free access to the series

Thanks for taking the time to stop by and read this.  You rock!

I hope to see you again on the blog soon.

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