Launching and Promotions

(Part I) How to Reduce Churn and Keep Members Engaged, with Diana Tower (Membership Series)

Overview Episode Transcript Overview Do you want to reduce churn in your membership? Do you want to improve your members’ engagement and their membership experience? My guest on the podcast is going to teach you how to keep your members and your community engaged, and give you practical advice on reducing your membership’s churn. Today, …

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How I Increased Revenue by 30% + Profit by 25% in 2021

Overview Episode Transcript Overview Today on the show I’m going to give you an overview of how things went last year for the business. We just had our best year yet. In 2021, we increased revenue by 30%, and increased profit by 25%. I started doing this in January of 2004, which means we’re coming …

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Your Membership Questions Answered (Membership Series)

Overview Episode Transcript Overview Today, we’re continuing our membership series here on the podcast. We’re going to have a Q & A to answer many of the top questions asked about memberships. These questions come up on a pretty consistent basis in my Accelerator coaching program. About half of the members there have a membership …

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How He Generated An Extra $6,500 By Asking What if This Were Easy?

Overview Episode Transcript Overview Today, I want to talk about an example of answering the question, “What if it were easy?” “What if this were easy?” is something I, or our coaches, ask our Accelerator program members all the time. I want our members to have a question about how to do something. I ask …

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Pros & Cons of Black Friday Promotions

I am back with another quick tip episode. These episodes have tips or strategies you can use to help you grow your online business so you can have a bigger impact and increase your revenue in the process. Have you been thinking about running Black Friday promotions? As we approach the holidays, this topic has …

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Should You Simply Rinse and Repeat a Launch?

I am back with another quick tip episode. These episodes have tips or strategies you can use to help you grow your online business so you can have a bigger impact and increase your revenue in the process. A couple of weeks ago here on the podcast, I talked about why launching is doing you …

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Why Launching Is Doing You (And Your Potential Customers) More Harm Than Good

You might be surprised to hear me say this as I created my business purely on launching. That’s all I did for the first six years of my business… It was successful. Yet, the more I launched, the more I began to dislike the process. And it’s not just for me, I notice this every …

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Is a Membership or a Course Right For Your Business?

Thinking about adding a membership to your already growing business? Already have a membership? An online course? Have you considered that one might not be the best idea for your business? Well, on today’s episode, I’m diving into answering whether an online course or a membership is right for your business. You see, I built …

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