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Strategic and Intentional With My Messaging & Content

Latest  Episode

 

 

Have you changed your messaging since starting your business? I bet you have!

In today’s episode, I am sharing with you my journey when it comes to messaging and a few takeaways that I think will help you a lot.

We are talking a lot about how your messaging will evolve as your business grows and what you can do to figure out the right messaging for your ideal customer avatar.

Your messaging and your content will allow you to attract your perfect customers and repel the people who don’t align with you, so it is important that you feel prepared to tackle it.

 

On Today’s Show You’ll Learn: 

  • How and where I started to shift my messaging into a more holistic approach
  • Why I was okay with a slight drop in following and listenership in the process
  • The importance of redefining your ideal customer avatar as you shift your messaging
  • Allowing a certain word or phrase to drive your business
  • Why you need to get clear on your values
  • How your experience will shape your messaging and business pillars
  • What it looks like to flesh out your messaging visually
  • Your messaging will constantly evolve
  • There is no shame in asking for help

Remember, your content is simply the vehicle for your messaging, and it is never too late to change directions in your business if you are feeling a strong pull.

Don’t forget to watch Brandon Lucero’s brand new Content Revolution Video Series. During this series, you will learn how to create engaging content with unique messaging that creates demand for your offer, builds a profitable connection with your audience, and forces you to stand out in your niche. It’s totally free, and you can register at www.rickmulready.com/4x

 

Links & Resources Mentioned in this Episode:

Content Revolution Video Series 

 

Got A Question You Want Answered On the Podcast?

Ask your questions or let me know if there is a topic or guest you’d like to hear from in the comments below or click here to visit my contact page and submit your question there for a chance to be featured on one of my upcoming Q&A episodes.

 

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Other Episodes You’ll Enjoy:

Quick Tip: Why Your “Ideal Customer Avatar” Is Broken

How to Sell More Without Even Selling with Brandon Lucero (Part II)

Quick Tip: Testing Facebook Ads On the Cheap

How to Create Messaging That Stands Out with Brandon Lucero (Part I)

read shownotes

The Switch: How I Became Strategic and Intentional With My Messaging & Content

March 3, 2021

    I am back with another quick tip episode.  These episodes have tips or strategies you can use to help you grow your online business so you can have a bigger impact and increase your revenue in the process.  Is your ideal customer avatar really working for you? If you’ve been listening to the […]

Quick Tip: Why Your “Ideal Customer Avatar” Is Broken

February 26, 2021

Why Your "Ideal Customer Avatar" Is Broken

    Are you ready to learn some mind-blowing strategies for creating effective messaging? If you didn’t catch Part I of my conversation with Brandon, you should do that before listening to this so you know what we’re talking about when we reference that episode! In Part II, we are going to keep moving through […]

How to Sell More Without Even Selling with Brandon Lucero (Part II)

February 24, 2021

Sell More Without Even Selling

    We are officially in 2021! Happy New Year, friends.  Today, I am bringing you a “Best of” episode that is more relevant now than ever. This was one of THE MOST downloaded episodes in 2020 and for good reason.  With an All-Star lineup, I dive into a topic that I think is such […]

“Best of” How to Be a Guest On Podcasts (In 2021)

January 1, 2021

Be a Guest On Podcasts

I am back with another quick tip episode. These episodes have tips or strategies you can use to help you grow your online business so you can have a bigger impact and increase your revenue in the process.  Today I want to talk to you about three “must have” Facebook ads audiences that you need […]

Quick Tip: 3 “Must Have” Facebook Ads Audiences

October 16, 2020

Facebook ads audiences

I am back with another quick tip episode. These episodes have tips or strategies you can use to help you grow your online business so you can have a bigger impact and increase your revenue in the process.  Do you ever feel like Facebook is working against you and your ads? Well, I’m here to […]

Quick Tip: Understand THIS for Better Facebook Ads Results

October 2, 2020

launch

Do you have one flagship offer, or are you struggling with a whole bunch of offers that aren’t performing as well as you want them to?  Today I want to talk to you about how to create a flagship offer and why. There’s also going to be a part II of this episode where we’ll […]

How to Create and Price Your Flagship Offer (Part I)

September 23, 2020

Sell More Without Even Selling

I am back with another quick tip episode. These episodes have tips or strategies you can use to help you grow your online business so you can have a bigger impact and increase your revenue in the process.  Are you tired of running Facebook and Instagram ads and not seeing the results you want? The […]

Quick Tip: How to Double Your Next Launch (with Facebook and IG Ads)

September 11, 2020

Do you still find yourself thinking of sales as kind of sleazy? Do you wish your sales pitches sounded and converted better?  Maybe you have been wondering if webinars are dead… and my answer is absolutely not!  I think there is a misconception in the online space that webinars are dead, but that’s simply because […]

How to Create & Deliver a High-Converting Webinar w/Colin Boyd

August 5, 2020

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