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Who’s ready to say goodbye to 2020? Yeah. I think a lot of us are.
But I do love this time of year because we get to look back on the crazy year that it’s been, and from a business perspective, we get to look at what worked, what didn’t work, where all the unpredictability came into the business, and how we adapted or didn’t adapt to it.
We also get to look at the lessons that we learned. What are we going to do more of next year? What are we going to do less of next year? What are we going to try differently next year?
So I want to use this episode to share with you what I learned in my business in 2020.
I also want to set some predictions for the online space in 2021, and you can use these predictions to prepare for your best year yet.
On Today’s Show You’ll Learn:
- The massive opportunity that podcasting presents
- Changes that you need to embrace in 2021
- The power of focused branding
- The difference between a building year and a growth year
- Why you cannot know enough about your target audience
- The value of segmentation
- How to find lessons to learn from every experience
- The value of personal connection
- Why you should be upfront and authentic with your audience
- How excellent customer service will set you apart from other businesses
- Why you should include short-form video and mobile content in your marketing
- How to make the most of your ads in 2021
It’s been a big year in so many ways, and no one knows what 2021 has in store for us, but I do know that we can learn from the last year and use those lessons to prepare and optimize.
Thanks for joining me on the podcast this year, here’s to making next year even better.
Links & Resources Mentioned in this Episode:
www.rickmulready.com/offer-to-optimized
www.rickmulready.com/accelerator
Episode 434: Simple Hacks for Writing Copy that Converts, with Brittany McBean
www.facebook.com/business/m/mobile-studio
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Other Episodes You’ll Enjoy:
Quick Tip: How to Scale Your Facebook/IG Ads in 2021
MUST Know Legal Tips for Online Entrepreneurs w/ Jim Hart
Quick Tip: Optimizing a High Ticket Webinar Funnel
How to Put On a HUGELY Successful Virtual Event w/ Hallie Sherman
read shownotes
December 21, 2020
I am back with another quick tip episode. These episodes have tips or strategies you can use to help you grow your online business so you can have a bigger impact and increase your revenue in the process. Have you ever hired someone for your team that didn’t work out? If you’re nodding […]
December 4, 2020
I am back with another quick tip episode. These episodes have tips or strategies you can use to help you grow your online business so you can have a bigger impact and increase your revenue in the process. In this episode, I am giving you a glimpse into my daily schedule with my daughter, […]
November 20, 2020
I am back with another quick tip episode. These episodes have tips or strategies you can use to help you grow your online business so you can have a bigger impact and increase your revenue in the process. Do you look at other course creators and wonder how they manage to create so much content? […]
October 23, 2020
Everybody talks about revenue, right? But what no one really talks about is profit. I’ve invited on my bookkeeper, Emily Sandberg. In addition to being a bookkeeper, she’s a Certified Life Coach through the Life Coach School. She has completely transformed how I look at the numbers in my business, and we’ve never been more […]
October 7, 2020
Are you stuck on pricing your flagship offer? Is it too high? Is it too low? This trips a lot of people up which is exactly why I wanted to put together this episode for you today. Last week we talked about how to create a flagship offer and why. If you haven’t heard that […]
September 30, 2020
I am back with another quick tip episode. These episodes have tips or strategies you can use to help you grow your online business so you can have a bigger impact and increase your revenue in the process. I’m going to go out on a limb here and assume that you’re listening to this podcast […]
September 25, 2020
Do you have one flagship offer, or are you struggling with a whole bunch of offers that aren’t performing as well as you want them to? Today I want to talk to you about how to create a flagship offer and why. There’s also going to be a part II of this episode where we’ll […]
September 23, 2020
September 18, 2020
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