Quick Tip Episodes Archives - Rick Mulready
MENU

rick mulready

take the quiz

What's your online business personality?

Business Coach, Online Ads Expert & Podcast Host

Hey friend!
I'm rick.

Quick Tip Episodes

episodes about

Latest  Episode

As part of my Accelerator coaching program, we offer weekly audits where members can submit whatever they’d like for me to review.

I then record a personalized Loom video with my critique, ideas and feedback.

This year especially, I’ve been getting a lot of requests to review landing pages — opt-in pages, sales pages and the like. 

And the more and more I’ve reviewed, the more and more I’ve noticed a simple tweak that can have a big effect on increasing conversions — the color of the call-to-action (CTA) buttons.

You see, 99% of the pages I’ve been looking at from our members had CTA buttons that blended into the rest of the content and the other colors on the page.

I know in the grand scheme of things, the color of the call-to-action buttons on your landing page should be far down the list of what to test…

But what’s certain is that button colors that blend in aren’t going to make it easier for anyone to take the action you want them to take.

So after seeing so many opportunities for improvement, I started asking myself…

What IS the best color for your CTA buttons?

I decided to do some research to see if there was any science behind the psychology of color and the feelings people have when they see certain ones.

And my findings were super interesting…

I had no idea different colors “spoke” to people in different ways.

Even with my years of experience, I still learn new aspects to improve on everyday. Like, something as simple as colors hardly crossed my mind a few years back.

And to be honest, I’ve never thought much of what color I “should” use for the buttons on my landing pages other than they need to stand out and “pop” from the rest of the colors and content on the page.

But after my research, and seeing so many landing pages over the years, I now have some new best practices…

And I’m sharing them all with you today, on the podcast.

Discussion Points:

0:00 Introduction 

4:05 The science behind colors and what they are associated with

8:19 Different cultures have different meanings to color

9:35 Choose a color that pops out

11:24 Test out the conversion of different colors

12:11 Good and bad examples of the TEXT on call-to-action buttons

14:36 Putting yourself into your customer’s mind

Are you a course creator or online coach who’s already averaging at least $7-8K in revenue per month from your online business and you’re ready to increase your profit, have a bigger impact, with LESS hustle?

If you’re feeling overwhelmed, doing all the things, and you’re not sure what next steps you should be taking in your business…

Then my Accelerator coaching program may be for you. 

Click here to learn more and apply for my Accelerator coaching program.

Resources:

Got A Question You Want Answered On the Podcast?

Ask your questions or let me know if there is a topic or guest you’d like to hear from in the comments below or click here to visit my contact page and submit your question there for a chance to be featured on one of my upcoming Q&A episodes.

 

Follow The Art of Online Business on iTunes and/or Stitcher

           

Please support the podcast by giving an honest Rating/Review for the show on iTunes!

Right-click here to download this episode

 

Other Episodes You’ll Enjoy:

How to Make High Tickets Sales Without Feeling Pushy with Leah Neaderthal

Quick Tip: How to Refine Your “Promise” For More Sales

Why “More” Isn’t Always Better

read shownotes

Are You Using the Best Colors for Your Call-to-Action Buttons?

September 17, 2021

As course creators and online coaches, when we want to increase our profit or have a bigger impact, we often think that we have to add more or do more.  When in fact, the opposite is true. Yes, in order to grow in your business you need to become a different version of yourself that […]

Why “More” Isn’t Always Better

September 3, 2021

Are you confused why your Facebook ads stats aren’t in sync with your other platforms? If so, you’re definitely not alone. In fact, it’s impossible to get ad stats that are 100% exactly the same across all platforms. That’s why I advise that you don’t look at your Facebook Ads Manager  stats at face value […]

How to Minimize Your Facebook Ads Stats Discrepancies

August 27, 2021

How to minimize your facbeook ads stats discrepancies

I am back with another quick tip episode.  These episodes have tips or strategies you can use to help you grow your online business so you can have a bigger impact and increase your revenue in the process.  What if I told you that I could help you cut 90 minutes from your work day […]

Determining Your Next Hire + How to Cut 90 Mins From Your Work Day

August 6, 2021

Cut 90 Mins From Your Work Day

  I am back with another quick tip episode.  These episodes have tips or strategies you can use to help you grow your online business so you can have a bigger impact and increase your revenue in the process.  Here’s the truth: the number of business decisions that you’re going to need to make as […]

How to Decide Whether You “Should” or Shouldn’t

July 30, 2021

How to Decide

  I am back with another quick tip episode.  These episodes have tips or strategies you can use to help you grow your online business so you can have a bigger impact and increase your revenue in the process.  Do you use a scorecard in your business? I hope that you do!  As the CEO […]

How to Predict Your Business’ Future With a Scorecard

July 23, 2021

Predict Your Business' Future With a Scorecard

I am back with another quick tip episode. These episodes have tips or strategies you can use to help you grow your online business so you can have a bigger impact and increase your revenue in the process. If you have been using Facebook or Instagram ads to fill your live launches for a while […]

Why Your Ad Strategy for Launches Needs to Change

July 16, 2021

Early Stage Course Creator

I am back with another quick tip episode. These episodes have tips or strategies you can use to help you grow your online business so you can have a bigger impact and increase your revenue in the process.  Are you seeing higher than normal leads costs? If so, you are not alone! A lot of […]

Quick Tip: Lead Costs High? Focus On This…

July 9, 2021

Lead Costs High

    I am back with another quick tip episode. These episodes have tips or strategies you can use to help you grow your online business so you can have a bigger impact and increase your revenue in the process.  Do you know how to run an effective team meeting? They can be a huge […]

Quick Tip: How to Run An Effective Team Meeting

July 2, 2021

Effective Team Meeting

Find another category

Ask Rick Anything:

or...

Seriously... search our 400+ episodes for your business question!

How to Create Massive Pre-Launch Buzz with FB/IG Ads w/ Amy Porterfield

The New Generation of Content with Brandon Lucero

Top Guest Interviews

Simple Hacks for Writing Copy that Converts with Brittany McBean

Jason Brown's #1 Secret to Selling His Membership

Take the Quiz!

Answer these 11 questions to clear the hidden hurdles holding you back so you can crush your next big launch.

ditch your business blindspot quiz

take the quiz

Want weekly cutting-edge, industry-leading, behind-the-scenes secrets to growing & scaling an online business delivered directly to your phone each week?

YES! SEND ME NEW EPISODES!

SITE DESIGN CREDIT   |  © 2021 RickMulready.com  |  All rights reserved    |  Privacy Policy    |  Terms of Use