The Art of Online Business Podcast

#40: LinkedIn Ads with Stephanie Sammons

In today’s episode of the AOPT, we’re talking about LinkedIn ads with LinkedIn expert Stephanie Sammons.

If your target customer is a professional who is on the more affluent side, LinkedIn is a platform that you may want to consider testing if you’re not already.

Stephanie has been writing about, consulting on and speaking about LinkedIn for 4 and a half years and gotten into the paid ads side of it over the past year and a half or so.

She’s primarily been working with financial advisors and firms, lawyers, accountants and professional services entrepreneurs.

In Today’s Episode, You’ll Learn:

  • The ins and outs of the targeting opportunities that are available on LinkedIn.
  • What kind of offers, products and services LinkedIn ads are particularly well suited for, and who should not bother advertising on LinkedIn.
  • The best types of ads to be using, including pricing and the type of conversion you might expect.
  • And we also talk about the best way to get noticed on LinkedIn when writing articles.

When you’re doing LinkedIn ads, Stephanie says there is a formula that you need to follow In order to be successful and we get into what that formula is today.

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Links & Resources Mentioned in this Episode

Right click here to download this episode

Stephanie’s website:

Find Stephanie on Twitter: @StephSammons

Connect with Stephanie on LinkedIn mentioning “#AOPT

Reserve a free spot for Rick’s Facebook Ads for Beginners: How to Create Killer Facebook Ads On Less Than $10 A Day webinar:

Rick’s Facebook Ads flagship training: The FB ADvantage: Automated Facebook Ads Made Simple

Got A Question You Want Answered On the Podcast?

Every month I’m doing a Q&A episode where I answer your questions about Facebook ads and paid traffic.  If you ask something I can’t answer or I feel will be better answered by a specific expert, I’ll find that person to get an answer for you.

To ask a question to be answered on the podcast, click below and leave me a voicemail.  All you need is a microphone and Internet connection.

Other Episodes You’ll Like

#39: Facebook Video Ads – Part II with Keith Kranc

#38: How to Use Story-Based Facebook Video Ads to Increase Conversions with Keith Kranc

#37: How to Create a Simple, Effective Social Media Sales Funnel for your Business with Amy Porterfield

#36: How to Use Facebook Video Ads to Create a Sales Funnel that Converts