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Latest AOPT Podcast

AOPT 010: How to Get More Leads & Sales Using Video Retargeting with Chris Evans

Today I’m talking with Chris Evans all about retargeting strategies.  Chris is the brains behind the paid traffic campaigns of several very successful online entrepreneurs and he’s about to share with you a great retargeting strategy that’s working really well right now. If you remember, this podcast is also about my own journey as I begin to learn other forms of paid traffic outside of Facebook ads and how I’m testing them in my own business.  I’ll be sharing updates with you about what I’m testing, what’s working and what’s not working for me. I understand many of these strategies but don’t know the tricks and secrets for really making them work. And today you’ll hear me stop Chris and make him explain different things because what he’s saying is pure gold. I’m learning right along with you today.  In this Episode You’ll Learn…

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$33K in Sales From FB Ads Without Selling My Own Product

You’ve heard the saying that if you want to move forward, to grow in life or in business, that you have to get uncomfortable? That you have to do things that take you outside your comfort zone?

Ever since high school I’ve pretty much embraced this way of thinking, but I’ve really taken action on it in the past year.

Getting uncomfortable is one of those things that’s both scary and exhilarating all at the same time.  It’s how I felt when I left my comfy 6-figure corporate job in 2012 to focus full time on my own business but that’s a whole other story.

I also remember someone saying that if you’re scared to do something, it means you’re on the right track (turns out it was my wife Amy who nicely reminded me it was she who said it after she read this).

Well, I must be on the right track because writing this articles scares me.

4 Facebook Ad Mistakes that Are Losing You Money

Free e-Course Teaches You How to Avoid the 4 Most Common Mistakes that Are Killing Your Facebook Ad Profits

TARGETING

Targeting is THE most important part of your Facebook ads. Too many businesses waste money with poor targeting.

SPEND

One of the biggest challenges businesses have -- how much to spend on their ads to see results. I answer it here.

AD COPY & IMAGES

There's an art to good ad copy and images yet so many businesses miss the mark. Learn what works...

LANDING PAGES

Where you send your traffic matters. Learn best practices for landing pages that convert.
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