Latest AOPT Podcast
Posted on July 24, 2017 by Rick Mulready
On today’s show I’m sharing three Facebook ads updates that you need to know about, and I’ll be revealing how to solve two big challenges that local businesses are facing with their Facebook ads. Even if you’re not a local business, you’ll want to check out what I have to say about these challenges, as they’re still very much relevant and applicable to online businesses using Facebook to market products and services.
Posted on June 26, 2017 by Rick Mulready
If you like to use Facebook ads to send traffic to landing pages, your website, blog posts, etc… so that you can retarget them later, you’re going to like the new “Metric & Optimization” feature that Facebook is rolling out. It’s called Landing Page Views and the goal of this new feature is to help you increase traffic of people who actually arrive on your site after clicking on your ad.
4 Facebook Ad Mistakes that Are Losing You Money
Free e-Course Teaches You How to Avoid the 4 Most Common Mistakes that Are Killing Your Facebook Ad Profits
Targeting is THE most important part of your Facebook ads. Too many businesses waste money with poor targeting.
One of the biggest challenges businesses have -- how much to spend on their ads to see results. I answer it here.
AD COPY & IMAGES
There's an art to good ad copy and images yet so many businesses miss the mark. Learn what works...
Where you send your traffic matters. Learn best practices for landing pages that convert.